We are excited to announce our latest partnership with Heuro Health, a leader in personalized weight management solutions. Heuro will offer movr’s evidence-based exercise tools, including movr Relief and daily movement sessions, within their behavioral weight loss platform. This collaboration enhances Heuro’s offerings to plan sponsors, ensuring that all program members have access to the physical activity resources necessary for effective health management.
Limitations of the Modern Approach to Weight Management
The statistics surrounding obesity are compelling: 42% of adults are classified as obese, leading to an estimated additional $170B in health care costs annually. Despite 50% of adults trying to lose weight each year, only 10-20% achieve lasting success. These figures highlight the urgent need for effective weight management solutions.
Individuals seeking to lose weight often encounter fragmented solutions—with the recent emergence of GLP-1 medications there is a need for personalized behavioural modification support. These healthy behaviours include the need for access to adaptive and personalized exercise experiences.
Heuro’s Vision: Addressing a Critical Need
Heuro is meeting the challenge of sustaining weight loss by providing a 24-month guided health journey that combines behavioural changes, lifestyle modifications, and medical support, particularly for those using GLP-1 medications. This comprehensive approach utilizes neuroplasticity-powered programs to retrain habits and behaviours, ensuring that weight loss is not just temporary but a sustainable practice.
Heuro’s program encompasses a full spectrum of support, including nutrition, exercise, mental health, and dedicated coaching, creating a multifaceted approach to weight loss. Additionally, Heuro connects with patients’ healthcare providers through interoperability software, enhancing collaboration and ensuring cohesive care management. Prioritizing member safety, Heuro offers certified programs alongside flexible solutions through virtual and onsite health center models to meet diverse needs.
In this context, integrating adaptive, personalized and scalable physical activity content is essential, and movr is proud to partner with Heuro to enhance this journey. Our partnership connects movr’s exercise protocols with Heuro's holistic health journey, creating a more attainable path to weight management. This integrated app experience empowers members of all backgrounds and fitness levels to engage in tailored movement that aligns with their abilities and weight management goals.
movr’s Contribution to Heuro Health
Users will have access to the movr platform via a seamless integration into the Heuro app. They can choose sessions that address specific areas of their body while developing daily movement habits that are achievable. Additionally, movr Relief, our latest preventive MSK product, will help users manage tension or discomfort through adaptive care paths tailored to their reported pain, ranges of motion, and limitations.
From Jesse Kessler, Co-founder and CEO of Heuro:
“At Heuro, we’re committed to transforming weight management into a sustainable journey. By partnering with movr, we are integrating personalized physical activity into our program, emphasizing the importance of movement alongside our focus on lasting behavioural change. Together, we’re enhancing the resources available to our members on their path to healthier living and weight management.”
From Aaron de Jong, Co-founder and CEO of movr:
“From our first call through implementation, it has been clear that the entire team at Heuro prioritizes first and foremost participants' wellbeing. We share a vision that improving and sustaining health outcomes happens through guiding and celebrating incremental behaviour changes. We’re thrilled to partner with an organization dedicated to bettering the health of their members while they scale the distribution of their solution through large health networks.”
Empowering Healthier Lives
This collaboration marks a significant milestone for movr, further establishing our position as leaders in scaling personalized exercise experiences while strengthening Heuro’s weight management offerings. Our shared mission is to avoid high-cost, low-value healthcare outcomes by providing affordable and effective services for weight management. Together, we are taking strides toward a proactive approach to weight management and well-being.
Stay tuned for more updates as movr continues to bring Movement Health to those striving for better health!
About movr
movr is a digital MSK & movement health solution, working with leaders in digital health by integrating smart assessments and personalized exercise solutions into existing health & wellness platforms. movr's research-backed approach has been validated through over half a million movement assessments and personalized exercise recommendations.
To learn more, visit our website or contact us.
About Heuro Health
Heuro Health is committed to revolutionizing weight management through personalized, comprehensive support. Heuro’s innovative programs combine behavioral changes, lifestyle modifications, and medical assistance to foster sustainable weight loss and improve health outcomes. Heuro addresses the critical issues surrounding obesity, ensuring that members have the tools and support they need for long-term success.
To learn more, visit the website or contact Heuro Health.
